welcome.
Hi, I’m Noelle!
I own and manage The Ceramic Haus, a small business specializing in handcrafted ceramic products. I oversee day-to-day operations, finances (including bookkeeping and accounting), marketing, and the creation of the products we sell.
As a former Expert Graphic Artist at Custom Ink, I specialized in graphic design and high-volume artwork for screen and digital printing. Leveraging expertise in design practices, I evaluated customer artwork submissions for quality, compliance with guidelines, and protected content, ensuring accurate and efficient production.
Projects and Skills Demonstrated
Graphic Design
Logo Design
Brand Awareness
Typography & Color Theory
Design Software Proficiency
Image Vectorization
Concept Development
Content Creation
Campaign Development
Website Management and Creation
Social Media Campaigns and Profile Creation
Content Scheduling
Email Marketing
Event Coordination
Analytics and Reporting
Creative Interpretation
-
Logo Design: Developed unique and memorable logos for brands such as The Ceramic Haus and PAS Ceramics, LLC.
Branding Expertise: Created comprehensive branding kits, ensuring consistency across all visual materials.
Typography & Color Theory: Applied effective typography and color palettes to enhance brand messaging and identity.
Design Software Proficiency: Utilized Adobe Illustrator and other design tools to create high-quality, scalable logo designs.
Concept Development: Translated brand values and vision into visual concepts for logos and branding elements.
-
Campaign Development: Created and executed marketing campaigns to drive brand awareness and sales.
Content Creation: Crafted content for websites, social media, and email campaigns to engage target audiences.
Social Media Management: Managed and grew social media platforms, boosting engagement and followers.
Email Marketing: Designed and sent email campaigns to engage customers and promote services.
Graphic Design: Designed visuals for digital assets and promotional materials, ensuring brand consistency.
Analytics and Reporting: Monitored marketing performance and provided insights to improve future campaigns.
-
Website Management and Creation: Created and managed websites, ensuring up-to-date content, a seamless user experience, and brand alignment.
Social Media Campaigns and Profile Creation: Planned and executed social media campaigns to promote events, products, or services, and established new social media profiles to expand brand reach.
Analytics Tracking: Monitored and reported on website traffic, social media growth, and engagement metrics to assess and optimize performance.
Content Scheduling: Managed content calendars and scheduled regular posts across social media platforms to maintain a consistent online presence.
Brand Awareness: Promoted the brand’s message and ensured a cohesive online presence across all digital channels, reinforcing brand identity.
-
A side project at Custom Ink, successfully managed while maintaining high productivity and quality standards as a Graphic Artist.
A fun themed program designed to engage team members during peak seasons, featuring games and challenges that offer prizes while helping to alleviate stress and boost morale.
Some responsibilities included:
Website Management: Planned, developed, and maintained the themed website to enhance user experience and team member interactions.
Event Coordination: Planned and managed various creative initiatives, such as a sticker design competition, themed photo contest, and order completion bingo. Ensured effective timeline management and actively engaged participants throughout each event.
Email Marketing: Designed and executed email campaigns to promote events and drive customer engagement.
Team Collaboration: Worked closely with cross-functional teams to ensure timely completion of tasks and projects.
Problem-Solving: Addressed challenges efficiently by adapting plans and finding creative solutions to meet project objectives.
-
A side project at Custom Ink, successfully managed while maintaining high productivity and quality standards as a Graphic Artist.
Graphic Design Projects: Successfully completed three side projects in 2022, fulfilling graphic design requests from team members to meet departmental needs. Tasks included custom Google Meet backgrounds, crew T-shirt designs, and other tailored visual assets to support team initiatives.
-
Image Vectorization: Transformed low-resolution images into high-quality vector graphics daily, ensuring optimal output for digital and screen printing.
Software Expertise: Over two years of daily experience using Adobe Photoshop and Adobe Illustrator to produce professional-grade designs.
-
A side project at Custom Ink, successfully managed while maintaining high productivity and quality standards as a Graphic Artist.
Creative Interpretation: Transform children's monster drawings into vibrant, tangible creations using various artistic mediums.
-
A side project at Custom Ink, successfully managed while maintaining high productivity and quality standards as a Graphic Artist.
Collaborative Design Sessions: Artists from all roles at Custom Ink participated in group meetings focused on a shared graphic design prompt. The prompt was provided in advance, allowing participants to prepare and bring their work to the meeting for critique and constructive feedback.